Public Relations
Coverage buyers already trust, written so models can reuse it.
Blog
Notes on the public record
Longer-form notes on narrative engineering, AI visibility, and the sources models already trust.
Narrative Engineering
The claims you should own, mapped to questions people already ask.
Generative Engine Optimization
On-site assets and GEOview tracking so answers can retrieve you.
Journalist First Exclusive Pitching Earns One Feature for PR Teams
A journalist-first, evidence-forward playbook for PR teams: when to offer exclusives, a 150 word pitch with a 15 word lead, embargo rules, and a checklist.
Run PR OKRs for Startups This Week: One Objective, 2–3 Outcome KRs
Lean PR OKRs for startups: one objective, 2–3 outcome KRs, weekly 5–15 minute checkins and a rollout you can run this week.
Marketing Leaders: Three Phase PR and SEO Process to Earn AI Citations
A three phase PR and SEO process marketing leaders can use to turn media placements into AI citations and lasting search visibility.
30–90 Day SEO Plan to Earn Google Perspectives Citations for Startups
Practical SEO playbook to earn Google Perspectives citations: build case studies, seed communities, and run a 30–90 day pilot that creates citation-ready,...
Founders: $2,500 Success Based Pilot for Media Targeting Strategy
Founders: Start with a prioritized target map, reactive approval plan, and $2,500 success based pilot to win placements with 30–50 journalists.
Win Copilot Citations in 90 Days: Bing Copilot Visibility for SEOs
Get cited by Bing Copilot with a Bing-first playbook: verify IndexNow, use the AI Performance report, add schema and answer-first copy to boost citation...
2–3 Startup Awards a Quarter: Strategy to Fuel Press & AI for Founders
Founders: Stage aware awards strategy. Target 2–3 stage matched programs a quarter; plan activations before entry to turn recognition into press.
Founders: Reddit AMA Strategy, Operational Seeding and Repurposing
Reddit AMA playbook for founders and PR teams: secure moderator approval, prepare verification, seed smart starter questions, run 60–180 minutes live, and...
90 Day Entity SEO for Startups: Schema, One Hub, and 3 Corroborations
Startup entity SEO playbook for small teams: add schema and one hub page, earn three corroborating citations, and win AI citations in 90 days.
Startup Press Release Frequency: 3–6 Releases a Year, 48 Hours–5 Days Lead Time
Practical cadence benchmarks and timing rules for startups: aim for 3–6 releases a year, use 48 hours–5 days lead time for outlets, and test days to boost...
Founders: 60–90 Minutes That Decide Your Hacker News Launch
Founder focused Hacker News launch: publish a public demo with no signup wall, reply in the first 60–90 minutes, then triage feedback.
Get AI Citations for Startups: PR Schema Without Hiring
Templates and a short engineering checklist to help startups and PR teams make releases machine citable, earn AI citations, and track attribution.
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