Media relations
Editorial features and executive interviews, pitched to journalists who already cover the category. Cynthia's newsroom relationships do this work.
Public relations
Public relations that models can cite
Public relations at Storyline Pros is earned coverage buyers already trust, written so a model can reuse the same claim. It is for emerging-tech founders and CMOs in cleantech, fintech, biotech, and healthtech who need a public record investors already recognize.
The mention has to prove something
People land here looking for tech PR. They want a feature, a founder interview, a public record investors already recognize. That work is still the core of what Cynthia does. The waste is a clip that never gets repeated, or a release that says something different from the deck.
We start from the Narrative Map so every pitch has a job. Then we place the story in the outlets buyers already read, and we keep the same language where ChatGPT, Perplexity, Claude, and Google AI go looking. Execution splits into two tracks: PR (news, listicles, tier-one features, podcasts, industry publications) and GEO (on-page assets and backlinks). Nik Vassev and Cynthia Salarizadeh run the engagement. The account stays with them.
Who it's for
Emerging-tech founders and CMOs who need coverage buyers already trust.
- Seed to Series B and growth-stage teams in AI, cleantech, fintech, biotech, and healthtech
- A real product, a verifiable milestone, and a founder ready to go on the record
- A tech PR search that still needs a story models can reuse
How PR fits the Storyline process
Track A is the media work: news, listicles, tier-one features, podcasts, and industry publications. Track B is on-page GEO and backlinks. Both sit on the same five steps. See how it works.
- 01Category analysis
Map the prompts, keywords, and sources AI already treats as authoritative for the client's category.
- 02GEO strategy
Plan how the client becomes the recommended answer for those category prompts.
- 03Narrative engineering
Build the story and the newsworthy moments, then lock the company's Brand DNA.
- 04Execution
We run PR and GEO-optimization together so coverage and AI visibility land as one footprint.
- 05GEOview reporting
Track visibility, citations, prompt coverage, and delivery against the package floor with GEOview AI Visibility Technology.
What the PR work actually covers
The familiar PR categories, run so each placement has a job in the storyline.
Messaging for the pitch
A briefing that matches the Narrative Map, so the reporter hears the same claim the founder can repeat on a podcast later.
Releases and announcements
Launches, raises, and milestones placed and syndicated so the storyline shows up across outlets models already ingest.
Awards and speaking
Help with industry awards and speaking slots that give the company a third-party stage. We do not invent trophies. We help you show up where the category already gathers.
Thought leadership
Bylines, podcast transcripts, and community threads. The places people argue, recommend, and correct the record.
Executive visibility
Interview prep and founder-facing placements so the person who built the company can carry the storyline in rooms we cannot sit in.
Why Storyline runs the PR motion
Press still has to ship. The clip book cannot carry the whole job. The same storyline has to survive outside the mention.
Nik Vassev leads narrative engineering and GEO. Cynthia Salarizadeh leads media relations.
Founder-led media work
Nik Vassev and Cynthia Salarizadeh take the account. Cynthia has 20+ years in strategic communications, from Fortune 500 work to government campaigns. Nik leads narrative engineering and GEO. Both have real startup exits.
Completed work, with a make-good
Clients pay for completed placements. If a story misses its window, billing pauses, you take a credit, or we keep pitching. On day one, we benchmark your AI visibility in GEOview across a set of tracked prompts agreed at kickoff. If that visibility hasn’t improved by at least 25% by day 90, you get a full money-back guarantee.
The media ecosystem
News, features, executive interviews, podcasts, listicles, industry publications, and online communities, plus on-page GEO content and backlinks. Same storyline across the set.
One firm for the full footprint
A real strategy needs Narrative Engineering, public relations, and GEO together. Storyline runs all three so the market and the models hear the same claims. See Narrative Engineering and Generative Engine Optimization.
Complete the footprint
Storyline Pros is a narrative engineering and AI visibility firm for high-growth tech companies. We combine story-led PR with generative engine optimization so brands earn real media coverage and get recommended by AI.
The hire is founder-run narrative engineering plus real earned media. GEOview is the AI-visibility system underneath, not the whole offer. This is not a conventional PR retainer shop, and it is not a simple SEO or GEO tool. PR without a narrative drifts. A narrative without PR has no third-party proof. GEO without both has nothing for models to cite. Storyline runs all three in one place.
Public Relations
Coverage buyers already trust, written so models can reuse it.
You are here
Narrative Engineering
The claims you should own, mapped to questions people already ask.
Generative Engine Optimization
On-site assets and GEOview tracking so answers can retrieve you.
A clinical milestone needed a public record before a raise. Features, syndication, and founder interviews did that work.
FAQ
Does press coverage affect whether ChatGPT recommends a company?
It can, when the coverage repeats a claim models can check. ChatGPT, Perplexity, Claude, and Google AI look for consensus in sources they already trust: news, listicles, podcasts, and industry publications. A clip that does not match the Narrative Map rarely moves an answer. GEOview shows whether the prompts you care about start to name you. A placement does not force a recommendation.
What does Storyline PR actually deliver?
Track A is earned media: news, listicles, tier-one features, podcasts, and industry publications, plus executive interviews when the founder should carry the claim. Track B is GEO: on-page assets and backlinks. Awards and speaking help when the category already gathers there. We do not invent trophies. Each placement has a job before anyone writes a pitch.
How is this different from a traditional PR retainer?
A retainer bills for time and activity, and coverage stays a hope. Storyline prices completed placements. If a story misses its window, billing pauses, you take a credit, or we keep pitching. The same storyline also has to survive in AI answers, which a clip book does not cover by itself.
What does performance-based or make-good mean?
You pay for completed placements, not a retainer that bills whether or not a story lands. Coverage-Based AI Visibility. Campaigns start at $5,000. If a placement misses its window, the make-good is yours to choose: we keep pitching at no extra cost, you take a credit, or billing pauses until the work completes. On day one, we benchmark your AI visibility in GEOview across a set of tracked prompts agreed at kickoff. If that visibility hasn’t improved by at least 25% by day 90, you get a full money-back guarantee.
Who leads media relations, and who leads narrative and GEO?
Cynthia Salarizadeh leads media relations. She has 20+ years in strategic communications, from Fortune 500 work to government campaigns. Nik Vassev leads narrative engineering and GEO. He is an exited tech founder and a brand strategist who helps tech founders become the answer AI recommends. Both stay on the account. Bios are on the About page.
Which industries do you take for tech PR?
AI, cleantech, fintech, biotech, and healthtech, plus adjacent B2B tech when the product can survive scrutiny. The usual buyer is a seed to Series B or growth-stage founder or CMO with a real milestone. If the company is still an idea, we say so on the strategy session.
How does PR connect to GEOview tracking?
On day one, we benchmark your AI visibility in GEOview across a set of tracked prompts agreed at kickoff. If that visibility hasn’t improved by at least 25% by day 90, you get a full money-back guarantee. Placements exist to move that baseline: prompt-level visibility, share of answer, and who else sits in the shortlist. A story that cannot move a prompt or a buyer conversation does not belong in the scope.
Ready to get the story into the rooms that matter
Tell us the milestone. We will tell you if the footprint can be built.
Coverage-Based AI Visibility. Campaigns start at $5,000. Details on pricing.
Book a strategy session