On-site
Schema, FAQs, llms.txt, entity pages, and contextual backlinks, shaped so a model can reuse a claim you actually made.
Generative engine optimization
Generative engine optimization with a record models can use
Generative engine optimization is the retrieval layer that helps a model find you and describe you, once a story and a third-party record exist. It is for founders and CMOs who want ChatGPT, Perplexity, Claude, and Google AI to name them, with GEOview as the baseline.
Retrieval only works if there is something to retrieve
Entity clarity, schema, FAQs, llms.txt, and a GEOview baseline all belong in this layer. Startups need that work. They also need a story worth retrieving.
The sequence is the same as the rest of the firm: category analysis, GEO strategy, narrative engineering, then execution and GEOview reporting. Track A is PR (news, listicles, tier-one features, podcasts, industry publications). Track B is on-page work and backlinks. GEOview AI Visibility Technology measures prompt-level visibility, share of answer, and competitor positions. A shop that only edits your pages leaves the shortlist unchanged.
Who it's for
Founders and CMOs who want ChatGPT, Perplexity, Claude, and Google AI to name them.
- Seed to Series B and growth-stage teams that need GEO for startups alongside narrative and PR
- A category where buyers ask AI before they book a call
- A GEOview baseline before budget goes into pages or press
How GEO sits inside the triad
Generative engine optimization runs on the same five steps as narrative engineering and public relations. GEOview is the measurement layer underneath. See how it works.
- 01Category analysis
Map the prompts, keywords, and sources AI already treats as authoritative for the client's category.
- 02GEO strategy
Plan how the client becomes the recommended answer for those category prompts.
- 03Narrative engineering
Build the story and the newsworthy moments, then lock the company's Brand DNA.
- 04Execution
We run PR and GEO-optimization together so coverage and AI visibility land as one footprint.
- 05GEOview reporting
Track visibility, citations, prompt coverage, and delivery against the package floor with GEOview AI Visibility Technology.
On-site assets and the off-site record
On-site work helps a model read your site. Off-site work is the record those models already trust. GEOview measures both.
Off-site
News, listicles, tier-one features, podcasts, and industry publications. That third-party record is what moves most shortlists.
What the GEO layer covers
Tracking and on-site work, plus the off-site record models already know how to read.
GEOview category audit
What ChatGPT, Perplexity, Claude, and Google AI already say about your category. Prompt-level visibility comes first. It is technology, never an engine.
Prompt-level visibility
Whether a specific buyer question names you. That is the unit we care about, not a traffic chart that never opens the meeting.
On-site assets
Schema, FAQs, llms.txt, entity pages, and contextual backlinks that make the story easier to retrieve once the public record exists.
Citation-ready structure
On-site answers shaped so a model can reuse them without inventing a claim you never made.
Share of answer
How often you appear across the prompts that matter, next to the other names in that shortlist. An answer is a handful of companies.
Competitor positions
Who else the models already trust, and which sources they cite. A map of the public record, not an attack list.
Why GEO lives at Storyline
Generative engine optimization is a layer inside narrative engineering. The longer explainer sits on GEO for startups.
Nik Vassev leads narrative engineering and GEO. Cynthia Salarizadeh leads media relations.
Technology, never an engine
GEOview AI Visibility Technology is the audit and tracking layer. We do not dress a dashboard up as the whole firm.
GEO sits inside the map
On-site work helps a model read you. The Narrative Map decides what it should read, and which placements have to exist first.
Completed work, with a make-good
Clients pay for completed placements. If a story misses its window, billing pauses, you take a credit, or we keep pitching. On day one, we benchmark your AI visibility in GEOview across a set of tracked prompts agreed at kickoff. If that visibility hasn’t improved by at least 25% by day 90, you get a full money-back guarantee.
The other two pillars live here too
GEO without narrative and PR has nothing for models to cite. Storyline runs Narrative Engineering, public relations, and generative engine optimization together. See Public Relations and Narrative Engineering.
Complete the footprint
Storyline Pros is a narrative engineering and AI visibility firm for high-growth tech companies. We combine story-led PR with generative engine optimization so brands earn real media coverage and get recommended by AI.
The hire is founder-run narrative engineering plus real earned media. GEOview is the AI-visibility system underneath, not the whole offer. This is not a conventional PR retainer shop, and it is not a simple SEO or GEO tool. PR without a narrative drifts. A narrative without PR has no third-party proof. GEO without both has nothing for models to cite. Storyline runs all three in one place.
Public Relations
Coverage buyers already trust, written so models can reuse it.
Narrative Engineering
The claims you should own, mapped to questions people already ask.
Generative Engine Optimization
On-site assets and GEOview tracking so answers can retrieve you.
You are here
We start by asking the models the questions your buyers ask. That snapshot is the baseline.
FAQ
What is generative engine optimization, in plain terms?
Generative engine optimization is the work that helps ChatGPT, Perplexity, Claude, and Google AI find a company and describe it accurately. At Storyline that means a GEOview baseline, on-site assets a model can retrieve, and a third-party record those systems already trust. It is a layer inside the firm.
What does GEOview measure?
GEOview AI Visibility Technology measures prompt-level visibility, share of answer, and competitor positions across ChatGPT, Perplexity, Claude, and Google AI. Prompt-level visibility is whether a specific buyer question names you. Share of answer is how often you appear across the prompts that matter. Competitor positions are who else already sits in that shortlist. It is technology, never an engine.
Is GEO enough without PR and narrative?
GEO needs the Narrative Map and third-party proof. On-site schema and FAQs help a model read your own site. They do not replace the consensus off your domain. Storyline runs narrative engineering, public relations, and generative engine optimization together.
What on-site assets do you ship?
Schema, FAQs, llms.txt, entity pages, and contextual backlinks, shaped so a model can reuse a claim you actually made. Those assets sit next to earned media. The public record is still what moves most shortlists.
How is this different from traditional SEO?
Traditional SEO chases rankings and traffic on a results page. This work asks whether a buyer prompt names you inside an AI answer. The sources often overlap with ones SEO already respects, plus news, podcasts, and community. One on-page tweak does not cover ChatGPT, Perplexity, Claude, and Google AI.
Who does GEO for startups at Storyline?
Storyline Pros does, for seed to Series B and growth-stage founders and CMOs in AI, cleantech, fintech, biotech, and healthtech. Nik Vassev leads narrative engineering and GEO. Cynthia Salarizadeh leads the media that gives models something third-party to cite. GEOview is the measurement layer underneath the engagement.
How do we start?
Book a strategy session. On day one, we benchmark your AI visibility in GEOview across a set of tracked prompts agreed at kickoff. If that visibility hasn’t improved by at least 25% by day 90, you get a full money-back guarantee. From that baseline we write the GEO strategy, lock the Narrative Map, then run PR and on-site work against the same prompts. Coverage-Based AI Visibility. Campaigns start at $5,000.
See the baseline for your category
Book a strategy session if you want GEO inside a firm that also places the story.
Coverage-Based AI Visibility. Campaigns start at $5,000. Details on pricing.
Book a strategy session