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Notes on the public record

Longer-form notes on narrative engineering, AI visibility, and the sources models already trust.

Paper plane, the Storyline Pros symbol for public relations and earned media.

Public Relations

Coverage buyers already trust, written so models can reuse it.

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Ornate key wrapped in torn cream paper, the Storyline Pros symbol for narrative engineering.

Narrative Engineering

The claims you should own, mapped to questions people already ask.

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Cut-glass vessel, the Storyline Pros symbol for generative engine optimization.

Generative Engine Optimization

On-site assets and GEOview tracking so answers can retrieve you.

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Measure Citation Share in 90 Days: Data Driven PR for Comms Teams

Measure Citation Share in 90 Days: Data Driven PR for Comms Teams

Data driven PR for comms teams: a 90 day playbook to track citation share, prompt visibility, and referral lifts that tie earned coverage to business impact.

Founders: Make a GEO Ready Startup Funding Announcement AI Will Cite

Founders: Make a GEO Ready Startup Funding Announcement AI Will Cite

GEO forward guide for founders & PR: write a 75–100 word lede with five facts and PressRelease schema to earn AI citations.

Targeted Podcast Guest Tours Build Founder Authority Fast

Targeted Podcast Guest Tours Build Founder Authority Fast

Build your authority as a founder quickly with targeted podcast guest appearances that attract interest and create valuable content.

Turn Unlinked Brand Mentions Into Real Backlinks

Turn Unlinked Brand Mentions Into Real Backlinks

Transform unlinked brand mentions into valuable backlinks with a simple four-step process. Learn how to boost your visibility today!

Generative Engine Optimization: A Marketer's Action Guide

Generative Engine Optimization: A Marketer's Action Guide

Unlock the power of generative engine optimization to enhance your brand's visibility. Learn actionable strategies to boost citation frequency now!

What a PR Case Study Actually Teaches You

What a PR Case Study Actually Teaches You

Discover how to effectively use PR case studies to design strategies, respond to crises, and measure success with clear metrics.

LLM SEO: How to Get Your Brand Cited by AI Search

LLM SEO: How to Get Your Brand Cited by AI Search

Unlock LLM SEO for your brand: boost AI citations with smart strategies, from crawler access to structured data—get noticed today!

Should You Try Pay-for-Performance PR?

Should You Try Pay-for-Performance PR?

Discover how pay-for-performance PR can drive growth for your brand by linking payments to real results and effective outcomes.

Podcast Backlinks: A 2026 Playbook for SEO Teams

Podcast Backlinks: A 2026 Playbook for SEO Teams

Unlock the power of podcast backlinks in 2026. Learn simple steps to gain valuable links from shows in your niche and boost your SEO.

Brand Mentions SEO: Turn Every Reference Into an AI Citation

Brand Mentions SEO: Turn Every Reference Into an AI Citation

Unlock the power of brand mentions for SEO. Learn to turn every online reference into a trust signal and boost your rankings.

PR Attribution for PR Teams: Measure What Moves Pipeline

PR Attribution for PR Teams: Measure What Moves Pipeline

Discover effective PR attribution strategies to link your media coverage to revenue and optimize your pipeline. Start measuring success now!

Thought Leadership PR: A Practical Playbook for Teams

Thought Leadership PR: A Practical Playbook for Teams

Unlock the power of thought leadership PR to enhance your brand's authority through original insights, compelling storytelling, and strategic distribution.

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Longer guides on getting into the media and winning AI search live on Resources.

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